Picture the scenario. You know full well that the special new baby on its way, and it's your task to hunt around for that unique present to say welcome to the world. Finding time to shop around is proving illusive and you're determined to find something that little bit different and original.

Well, you can relax that furrowed brow because purple-heart.com has come to your rescue. Adored for its exclusive visually stunning range of tie-dye baby wear, purple-heart.com is proud to announce the arrival of its new baby gift pack - the perfect present for every new baby. Priced at just £32.00, the new baby gift pack fits the bill perfectly and offers superb value for money.

Consisting of a tie-dye sleepsuit and hat, with a beautiful pair of handmade leather shoes to match, there are over 40 colour combinations of gift pack to chose from, ranging from dazzling purples, greens and reds to more traditional pinks and blues. Each item of clothing is made from 100% cotton in England, and what's more, as each piece is individually tied and dyed at purple-heart.com, no two designs will ever be the same, rather like purple-heart.com's customers….!

In order to make your choice of gift pack your very own, choose a pair of soft baby shoes from purple-heart.com's extensive UK-made range (and yes, they really do stay on!) to match the outfit, and there you have it - hey presto - quality, originality and exclusivity all in one bag.

Ordering couldn't be easier. Whether you buy online or in-store, the gift pack comes beautifully presented in its own draw-string bag with a beautiful handmade 'Welcome to the World!" card for your very own message which purple-heart.com can hand write. And for that perfect finishing touch, the gift pack comes wrapped with purple paper and ribbon, all free of charge! purple-heart.com offers a same-day dispatch service, provided all your choices are in stock. Postage is affordable too at just £4.99 for First Class Mail.

purple-heart.com has been trading since 2000. The bright and clourful shop is situated in the heart of Brighton's North Laine area, a character-filled and bustling destination which oozes creativity and individuality, and makes for a fantastic day's shopping.

purple-heart.com isn't just all about babies though…. It boasts a wonderfully eclectic and often wacky stock range for children and adults alike - from colourful tie-dye and eye-catching hand-painted welllies to beautiful handmade candles, baby shoes and even squeaky lobsters. Proud of it's first-class customer service, purple-heart.com offers a free gift-wrapping service, both in-store and online.

Claudia Meynell, proprietor of purple-heart.com says "There is a real gap in the market for vibrant and distinctive baby clothes. We've brought out our new baby gift pack in response to demand and I'm delighted to hear that maternity wards up and down the country are now more colourful places!" She adds "Our website has just undergone an extensive redesign in order to make online shopping at purple-heart.com a quicker and even more pleasurable experience. We are delighted with the result and have received fantastic feedback."

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For further information and interviews please contract

Claudia Meynell on 01273 696935/07970 813248

email: claudia@purple-heart.com

High resolution images are available to download from www.purple-heart.com/pressphotos

Notes to Editors

purple-heart.com began trading in November 2000 and has one outlet in Brighton as well as a fully-fledged online/telephone mail order service. The shop is open every day from 11am to 6pm.

Please ensure that purple-heart is at all times hyphenated when in print.